PHILLYiHUB: The seed of the entrepreneurial ecosystem.
Through PhillyiHub, budding entrepreneurs turn ideas into action plans. Mt. Airy USA has partnered with Philadelphia LISC and Community College of Philadelphia to provide this FREE, six-week course to educate business owners on the ins and outs of starting a business in Philadelphia.
** APPLICATIONS FOR WINTER 2019 COHORT HAVE CLOSED. To apply for the Spring Cohort, beginning in April, fill out form below to apply**
PhillyiHub was launched by Mt. Airy USA in 2016 as the Philadelphia Immigrant Innovation Hub. Since the opening reception attended by Mayor Jim Kenney, the Hub has cycled through eight cohorts of students, drawing largely from immigrant populations from across the Philadelphia region. While the Fall 2018 relaunch of PhillyiHub certainly welcomes immigrants, the curriculum is designed for a broader audience to embark on the path of operating a successful business.
One of the primary functions of the Go Mt. Airy Business Association is to connect local business owners with resources to grow and improve their businesses, such as CCP’s Power Up Your Business and Goldman Sachs’ 10,000 Small Businesses. PhillyiHub is the first step on this path—the bridge to further growth.
** PLEASE NOTE: Curriculum subject to change for future cohorts. **
Community College of Philadelphia provides a curriculum of six, three-hour classes held on Tuesdays at Work Mt. Airy, the coworking space at 6700 Germantown Avenue (lower level). Winter 2019 classes are as follows:
- WEEK ONE: THE ENTREPRENEUR – Jan. 22
• What are the key skills, resources, and knowledge you need to be an entrepreneur?
• Do you have the right product or service?
• Identifying the right customers that will pay for your product or service
• How will you fund your startup?
- WEEK TWO: TESTING YOUR BUSINESS IDEA – Jan. 29
• Determining market demand for a product or service
• Customer interviews and market research
• Competition and industry research
• Utilizing the Business Model Canvas to validate your idea
- WEEK THREE: PRICING & MONEY – Feb. 5
• How do you price your product or service?
• How much capital do you need to start your business?
• Determining how much money you need to keep the business going (cash flow)
- WEEK FOUR: MARKETING – Feb. 12
• Branding and articulating your message and unique value proposition
• Strategies for startups to find the right customers
- WEEK FIVE: OPERATIONS – Feb. 19
• Location of the business
• Licensing, legal, and insurance
• Hiring the right team and outsourcing
• Developing operational processes for a sustainable business model through systems and technology
- WEEK SIX: BUSINESS MODEL CANVAS PRESENTATIONS – Feb. 26
• Each person presents their business model canvas and gets feedback from classmates and invited guests
• Share community resources and next steps